THE EMERGENCY ROOM FORMAT 
 to www.emergencyrooms.org ,  central page  
Copyright format artist :  Thierry Geoffroy / Colonel ( contact + infos )


              Picture 11
Illustration from MOMA / PS1  New York / Emergency Room Athens , Hanoi . Napoli  // Room  designer :  Jean de Piepape .


EMERGENCY ROOM is developed by French-Danish artist Thierry Geoffroy/ COLONEL. It is an internationally recognized art format and specially designed space for exhibitions changing every day, where professional artists are stimulated to express and rank the most alarming emergencies of today.

EMERGENCY ROOM is a place where the public and the media meet artists’ intuitive, avant-garde and sharp visions of the world. The hard and ultrafast conditions of constant daily production is generating artistic experiments and new forms of artistic expression AESTHETICS OF EMERGENCY

EMERGENCY ROOM is a laboratory for new types for artistic collaborations across different aesthetic directions, cultural backgrounds and generations. Approximately 450 artists, including recognized international artists have participated in EMERGENCY ROOM in 8 institutions including MoMA PS1 in New York. More about the community behind EMERGENCY ROOM available at: www.emergencyrooms.org/artists.html

“Normally, an artist has to wait months or years to create an exhibition because it is necessary to negotiate with an art institution, find funding etc. This limits the artist with an urge to respond to the contemporary.
Emergency Room is an open space that gives the artists an opportunity to do just that. Through Emergency Room, artists can scan the news media or report from their neighborhood and react to the current debate every day. No comment or reaction is wrong. Artists can include newspapers, print magazines, Internet screen dumps, broadcast television news, documentaries, sound sampling or sabotage and attack on common knowledge distributed in the media is also possible. “
(Thierry Geoffroy/ COLONEL – artist and the concept owner of EMERGENCY ROOM)


ARTISTS - being “in advance of the broken arm"?

In EMERGENCY ROOM artists are thermometers for detecting, measuring and giving diagnosis of the dysfunctions in the society. Artists are experts in capturing alarming issues immediately or even in advance - "in advance of the broken arm".  They have the ability to spot and unveil what may be an issue tomorrow and have important implications for our future. With their art works they are not only able to treat emergencies but also to prevent accidents. In order important artistic visions to reach a large attentive audience as fast as possible, what artist feel NOW has to be exhibited in real time - before it is too late.  

EMERGENCY ROOM HANOI /PASSAGE ( change of the exhibition )MOMA PS1emergency room Hanoi 
Illustration from MOMA / PS1  2007  Emergency Room New York / Emergency Room Hanoi and Paris   // Room  designer :  Jean de Piepape .

ARTISTS, VISITORS AND MEDIAS - A large debating audience meeting around art works

Through EMERGENCY ROOM, artists can (if they wish) react every day and train collectively their "Awareness Muscle" (as a group, as an art movement or with the public). By being an exhibition alive, and commenting on burning events, EMERGENCY ROOM creates proximity to the public and to the distribution media channels coming. Everyday there will be new angles, alarming discoveries and everyday there will be new reasons for audience and media to tune back to EMERGENCY ROOM. Many of the visitors come several times to follow up the daily change.

The ultrafast turn over in the EMERGENCY ROOM is kept under constant documentation and re-exposed. Beside the physical exhibition what is exhibited and debated in EMERGENCY ROOM is also distributed on Internet. In the media the documentation and the debate is both appearing in external medias but also in EMERGENCY ROOMs own blogs created every day.

“Artists, audience and media have been fighting for weeks in order to get to see and participate in the new and innovating exhibition that with its "art of the news" puts the art institution itself to debate. Reuters, The New Yorker and the TV-channel ABC News are some of the leading media that have brought the story about the original exhibition, and at P.S.1 more than a thousand visitors per day have been seeing it…"
(Nikolaj M. Lassen, Weekendavisen, March 30th, 2007)

A GROWING ART MOVEMENT - new types for collaborations and diversity

By stimulating the immediate artistic expression before the moment has passed and it’s too late, EMERGENCY ROOM becomes an energy generator for artists’ enthusiasm. EMERGENCY ROOM is an art format that connects artists in new constellations across different cultures and art disciplines. EMERGENCY ROOM deliberately chooses to mix different artist; for instance cross-media artists are sharing space with abstract painters, sculptors (biodiversity). The format encourages artists to collaborate: a Vietnamese artist will start working with a Danish, a Polish with a Greek, a known artist with a younger, an artist will collaborate with a researchers, philosophes, journalists and art historians - all meeting each other under the clock just before deadline and working together. EMERGENCY ROOM is an in time rendezvous.

As a caravan-like platform for moving exhibitions and by activating the audience and artists from all over the world, EMERGENCY ROOM is a growing community that creates new connections between the artists.
EMERGENCY ROOM is thus not only a venue for displaying of artworks, but also as a fast growing movement. Everywhere the format is actualized the community of EMERGENCY ROOM Artists grows. From earlier realizations of EMERGENCY ROOM we already have a well-developed collaborative networks and followers from France, Greece, Italy, Germany, Vietnam and other countries. New artists will thus be involved in the international artistic environment around EMERGENCY ROOM and thereby get new international connections. The institution hosting EMERGENCY ROOM is warmly invited to include its own community of artists. An on-going collaboration between the participating artists goes beyond the EMERGENCY ROOM as an event, often affecting the artists’ praxis.


AESTHETICS OF EMERGENCY- New Art forms

AESTHETICS OF EMERGENCY is a special artistic approach that results in a new form of aesthetics, rhetoric, methodology, communication and organization. In order to be defined as AESTHETICS OF EMERGENCY, an artwork has to be presented in real time, before the moment has passed and it's too late. The time aspect in the EMERGENCY ROOMs requirement that the art has to be in time in order to capture the NOW, makes new quality criteria, for example, the pertinence becomes more important criteria then the skills or execution. Artists develop new unexpected art forms that can be studied as  aesthetics of the emergency in the Delay Museum.

Delay Museum – Delay Museum Collection

AESTHETICS OF EMERGENCY can be experienced in the Delay Museum and its collection of artworks, that were once exhibited in the EMERGENCY ROOM. This collection includes works from the last 7 years collected in different EMERGENCY ROOMs like New York, Athens, Paris, Berlin, Hanoi, Napoli, Copenhagen and Wroclaw. 450 artists are represented in the collection and their works where shown in real time, expressing for example about homophobia in Russia already in 2011 in Hanoi, financial crises in Greece while Athens was burning in 2007 and Iraq war in 2007 in MoMA PS1.

The artworks from the Delay Museum collection can be organized by the institution curators in different ways and be read through different topics like global war, xenophobia, financial crisis, global warming, Iran- USA relationship, North and South Korea and surveillance society. The works can also be classified by aesthetic methods (for example only work done in collaborations or work only done by abstract painters, expressing in outrage and precise way), geographically and time-based (around specific events, like Arab Spring, financial crises etc.) In this way a curator can make an exhibition with works borrowed from Delay Museum showing what happened at the time of artwork production and evaluating the pertinence of the artistic expression.

Physically the Delay Museum can be constructed as a specially built room (like at European Culture Congress in Wroclaw) or integrated in the all ready existing architecture of the institution like at MOMA /PS1. Even an insertion of Delay Museum artworks in the permanent collection of the museum is possible.




from the Emergency Room Wroclaw / Poland   Art Format Emergency Room in Hanoi Kim Lien Desault /(ER Paris )in ER Paris IMG_3800

Other formats    

A part from EMERGENCY ROOM Thierry Geoffroy/ COLONEL has over the years developed new art formats for creation and distribution of art including Critical Run, Awareness Muscle, Protest Fashion, HQ and Biennalist. These are all derived from EMERGENCY ROOM and are smaller and more mobile alternatives, to the core format EMERGENCY ROOM. All are converging as the goal is to train the Awareness Muscle and "In time art ".
 
The EMERGENCY ROOM consist of 3 different spaces:

Two physical buildings:

The main building of EMERGENCY ROOM where artists exhibit their work every day at 12.30 sharp. A round room specially designed to encourage the debate happening around the art works. Connected to the main room there would ideally be a backstage room where artists can warm up and prepare. 

Delay Museum, an exhibition space where the audience can experience what has been exposed in the EMERGENCY ROOM the previous days and months. This museum is no longer ultracontemporary like in EMERGENCY ROOM but will be “ en RETARD” in French RETARD means DELAY. This “delay” of opinions, where past reactive interpretations are preserved, is a critical way of thinking about contemporary art. The Delay Museum is also a place for studying the aesthetics of the emergency.

Own media and public space platform:

An Internet blog and a web TV channel, both connected to the social media and daily circulating the information coming from the artists. To have an own media platform is a way of creating a dynamic catalog and discussion platform, globally accessible. Performances and art in public space will also increas the visibility of the whole EMERGENCY ROOM project.

Procedure

- Research in local community, meeting participating artist, art historians and curators and presenting to them the rules for participating in EMERGENCY ROOM that they need to sign.

- Creation of the specially designed EMERGENCY ROOM, Delay Museum and if possible a back stage room.

- Activation and the stimulation of the involved communities and the collaboration with the local team working at the hosting institution.

- Establishment of Internet medias

- Interviewing the artists. Between 12.15 and 12.30, while the artists are on their way to show the artworks at EMERGENCY ROOM, short video-interviews are conducted capturing their burning thoughts while they are still moved and exited. These video recordings of the artists rushing to exhibit are not only important documentation material, but have also a historic value.

- Showing of artworks. Every day at 12.30 sharp in the EMERGENCY ROOM the artists show artworks about the very last developments of alarming issues exposing a diagnosis on current topics. The exhibition from today replaces the exhibition from yesterday the change of exhibition is called “The Passage” as it is punctual and a daily rendezvous with the artist and the audience  (art work not coming in time get rejected). This is also a moment when collaborative work happens. The artists decide together about the distribution of the artworks in the shared space taking in consideration the pertinence and the level of emergency in each artwork.

- The debate and media distribution. Every day, once installed, the artworks get debated, documented and redistributed through media communication channels. The public and the medias can daily witness the passage and also ask to the artist to debate opinions and visions.

- The exhibition. The new art works are on display 24 hours and can be seen be public and visitors until the next day 12.30

- Delay Museum. The next day the artworks are reinstalled in an adjacent room called Delay Museum, giving space for new day-fresh artworks in EMERGENCY ROOM.

 
the delay museum thierry geoffroy colonel

The Delay Museum in Wroclaw was constructed beside centanial Hall to show the 4 days work production from the
                                                        Emergency Room that was build on the other side


History :

Emergency Room has been successfully launched at
MOMA/PS1 / New York 2007 ; Berlin, Galerie Olaf Stueber 2006 ;
Copenhagen , Nikolaj Contemporary 2006 ; Athens, Ileana Tounta Contemporary art center  2007 ;  Napoli , PAN 2009 ;
Paris,Galerie Taïss (2008 ), in Hanoi at the university of fine art (oct-nov 2009) and again in 2011 ; in Wroclaw Polish European Presidency 2011.


Terminology:

AESTHETICS OF EMERGENCY
Passage
Awareness
Delay 

Theses and other words related to the concept are published in the EMERGENCY ROOM- from the Dictionary

Future / Visions:

- Every large city should have a permanent Emergency Room, now.

- What is exhibited in the Emergency Room should be broadcasted every day 2 minutes in the news (like weather report or the sport are).

- Online catalog of artworks from the Delay Museum collection and the related video interview

- An education center to train the Awareness Muscle and to teach the Ultracontemporary should be established.

" PASSAGE "  . Format Emergency Room Paris . Debates in the Art Format "Emergency Room " after the passage / part of the format Motivation of the artist coming that day to exhibit in Emergency Room Hanoi EMERGENCY ROOM WROCLAW / POLAND




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